Strengthening North American Competitiveness: A NASCO Perspective

The Rio South Texas Region proudly hosted a new edition of the Friends of COSTEP Meeting, featuring Tiffany Melvin, President of the North American Strategy for Competitiveness (NASCO), at the Cambria Hotel McAllen Convention Center.

During her presentation, “Strengthening North American Competitiveness: A NASCO Perspective,” Tiffany Melvin shared valuable insights into the evolving dynamics of regional collaboration, supply chain integration, workforce development, and policy alignment across the United States, Mexico, and Canada.

The discussion highlighted the critical role that regions like Rio South Texas play in advancing North American competitiveness, serving as strategic gateways for trade, innovation, and binational cooperation. Attendees engaged in meaningful dialogue around how public, private, and academic sectors can continue working together to strengthen economic resilience and long-term growth.

COSTEP thanks NASCO and all participants for contributing to a timely and forward-looking conversation that reinforces our shared commitment to regional leadership within North America.

Rio South Texas Region: One Region, Two Countries.